Los Angeles is shining a little brighter this week as K-pop sensation Seventeen takes over downtown LA, celebrating the final stop of their U.S. tour, Right Here. Known for their incredible performances and strong connection to fans, Seventeen has transformed iconic spots around the city as part of “Seventeen the City Los Angeles”—a special project that fills DTLA with Seventeen-themed colors, displays, and events.
At the heart of this celebration was a ceremony on Friday at LA’s City Hall, where Joshua, Seventeen’s LA-born member, accepted a certificate of appreciation from the LA City Council on behalf of the group. This recognition acknowledged Seventeen’s contributions to music, culture, and youth empowerment in the city, bringing an added layer of meaning to this homecoming for Joshua. “There are traces of my childhood all over LA,” Joshua shared. “To see City Hall, Hollywood, and Koreatown all take part in ‘Seventeen the City LA’ and join us and our fans, Carats, is an absolute honor and an experience I’ll never forget.”
Councilmember Katy Yaroslavsky, who invited Joshua to the event, praised the group’s global influence and their commitment to community service. “Seventeen has not only set records on stage but also used their platform to make a difference in people’s lives,” she said, highlighting their role as UNESCO’s first-ever Goodwill Ambassadors for Youth.
Seventeen’s project in DTLA, designed by their parent company HYBE, features events and attractions that give fans a unique way to experience the city in a Seventeen-themed way. One of the most anticipated displays is the Santa Monica Pier Ferris wheel, which lit up with the Seventeen logo and the name of their fandom, Carats, on Friday night as fans gathered to kick off the weekend’s festivities.
On Saturday and Sunday, Seventeen-themed events continue with parties around DTLA. Fans can join a themed night at Club Academy LA on Saturday, complete with Seventeen-inspired cocktails and a playlist of the group’s top hits. The celebrations will wrap up with a rooftop party at the Moxy Hotel on Pico and Figueroa, offering views of the city skyline where fans can gather in style to share their love for Seventeen.
For fans who want exclusive Seventeen merchandise, a pop-up store at the Designer Art Gallery in downtown LA offers 11 limited-edition items, from varsity jackets to keychains, all emblazoned with the Seventeen the City logo. Local F&B vendors in Koreatown are also offering special Seventeen-themed menu items, making it easy for fans to find pieces of Seventeen’s influence throughout the city.
The impact of “Seventeen the City” has been felt globally, with similar projects held in Japan, Thailand, and South Korea. Los Angeles is the sixth installment, but this one feels particularly personal. For Joshua, the experience has brought his roots in LA full circle, and he noted the similarities between his group and his hometown: “LA stands tall as a capital of culture and creativity, fueled by bustling energy from people of diverse backgrounds,” he said. “Seventeen is like that too. The 13 of us have come together with our different personalities and tastes to create a kind of dynamic and creative spirit that’s unique to Seventeen.”
As Seventeen wraps up their two sold-out concerts at BMO Stadium, “Seventeen the City” will continue to light up DTLA until Monday, leaving fans with memories and experiences that showcase how Seventeen’s creative spirit and dedication extend far beyond the stage.
