88rising is a pioneering global music and media company representing the best of Asian talent and culture, is setting the stage for a special mix of music, flavor and spirits to Downtown Los Angeles.
Night Market Neighborhood taking place November 2 -3rd is an all-weekend celebration with 88rising presented by Johnnie Walker at GUESS JEANS CAMPUS.
The West Coast counterpart of 88rising’s highly successful Head in the Clouds Night Market held earlier this year in Queens, New York, Night Market Neighborhood, will bring on two full days of food, shopping, games, curated DJ sets, movie screenings and activities.
Longtime partner Johnnie Walker, the world’s number one blended Scotch Whisky, will be the presenting sponsor and feature an interactive experiential activation onsite offering attendees 21+, exclusive whisky cocktails.
Photo courtesy The Ugly Bao
Food vendors include Gen Korean BBQ, Norigami, The Ugly Bao, UBE BREAD BOX, AsianBobaGirl, and many others. Sponsor A-Sha Foods USA, AAPI-owned noodle brand will showcase its patented 100-year-old legacy noodle recipe from Taiwan for attendees to enjoy.
Artisan vendors that make the list include Zhuology Ceramics, Bluey & Co., and Nakula Jewelry.
The event will also have 88RISING SHOP and GUESS JEANS with their own merch pop-ups.
Take home the prize!
Photo courtesy Kat Young @karmeow88
Taiwanese-inspired carnival games include Mahjong hosted by local AAPI community organization Mahjong Mistress. Attendees can also picnic on the turf area where a large outdoor movie screen will play movies throughout the day.
With over 200 million followers across global social media platforms and over 50 billion streams and views, under the leadership of founder & CEO, Sean Miyashiro, the 88 has also grown its brand to include a global festival, Head In The Clouds Music & Artist Festival, and special partnerships with the likes of Coachella, Marvel’s Shang-Chi and the Legend of the Ten Rings, and many more. https://88nmn.com/
Photos courtesy 88RISING